Introducing Delicode Signals

​Signals is our anonymous, GDPR compliant people counting and tracking solution. Signals will help you understand how your customers, across all gender and age groups, use the services and space you provide them with; be they within a store, a restaurant, an office space or even an outdoor area. The gained insight into customer behavior helps you spot emerging trends, design new services and offer a better overall customer experience; increasing customer satisfaction and retention.

Signals is based on our proprietary machine vision algorithms

Our proprietary machine vision algorithms make Signals the only system in the market that can be installed in virtually any angle while maintaining accurate people tracking at ranges of up to 20 meters. Signals devices are able to work in challenging lighting conditions and can be installed both in- and outdoors. Signals hardware is competitively priced and based on high availability components from market leading vendors.

Replaces obsolete people counting technology at entrances

By installing Signals devices to your entrances you'll gain access to the following data:

• passers-by vs. people stepping in (conversion)
• identify groups vs. individual customers
• capture gender and age demographics
• average time spent at the location

Gain unique understanding in to how and at what times people move in front of your location, how conversion changes when you change or update your front and/or how campaigns affect conversion. 

Offers you insight inside your store and helps understand employee/customer relationships

By installing Signals devices inside your store at key interest points you'll gain access to the following data:

• dwell time per zone or product
• identify groups vs. individual customers
• capture gender and age demographics
• measure interactions and interaction times between customer and employees (with additional hardware and employee consent)

Gain unique understanding in to how and at what times people move inside your location and what interests them. Understand how your customers interact with your employees and how interaction affects purchasing decision. 

Measures your digital signage conversion

By installing Signals devices to your digital signage screen you'll gain access to the following data:

• passers-by vs. content consumer (conversion; people facing or moving toward your screen)
• capture gender and age demographics
• per-content conversion value (requires player synchronization)

Gain unique understanding in to how and at what times people move in front of your screens, what demographic do they represent and how conversion changes with content.

Directly integrates with your existing business intelligence solution

 Apart from offering an intuitive Web UI for shuffling through data, Signals provides a full featured API and examples that make integration to your existing Business Intelligence or data visualization solution such as Microsoft Power BI™, Tableau™ or Qlik Sense™ simple. Integrate Signals data with your point of sales data and understand how your brick-and-mortar store or other business operates like you've never done before.

Book an online demo today